Quick answer
HIPAA is the US law governing protected health information (PHI). It binds covered entities (healthcare providers, health plans, clearinghouses) and, critically for tech companies, their business associates: any vendor that creates, receives, stores, or transmits PHI on their behalf. If your product touches US health data, HIPAA applies to you through a business associate agreement (BAA), and violations carry civil penalties into the millions plus mandatory breach reporting.
The rules that matter
- The Privacy Rule governs permitted uses and disclosures of PHI and individuals' rights over their records.
- The Security Rule is where the technical work lives: administrative, physical, and technical safeguards for electronic PHI, including access control, audit logging, encryption, integrity controls, and a documented risk analysis. The risk analysis is the artifact regulators ask for first in an investigation.
- The Breach Notification Rule requires notifying affected individuals and the US Department of Health and Human Services after a breach of unsecured PHI, on strict timelines.
Who this catches by surprise
SaaS vendors often become business associates without planning for it: a scheduling tool used by clinics, an analytics product ingesting patient records, an AI transcription feature processing consultations. The moment a healthcare customer wants to send you PHI, they'll require a signed BAA, and the BAA obligates you to Security Rule compliance and breach notification. Selling into US healthcare without HIPAA readiness is like selling to EU banks without DORA readiness: the deal stalls at legal review.
How HIPAA relates to your existing program
The Security Rule's safeguards overlap heavily with SOC 2 and ISO 27001 controls: MFA, least privilege, logging, encryption, incident response. What HIPAA adds is PHI-specific scoping (where PHI flows, who accesses it), the formal risk analysis, workforce training, and BAA management for your own subcontractors. See how OptiTech assembles that. US health-sector buyers may also ask for HITRUST certification, which packages HIPAA alignment into an auditable framework.

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